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First New Leaf Community Challenge will fund innovative ways to improve local access to nutritious, affordable food.

May 31, 2014 (Ottawa, ON) – The Ottawa Community Foundation issued a city-wide challenge to the non-profit sector today to devise new and innovative ways to address issues around food security in the city. And they’re putting a $125,000 grant behind it to support any group that develops the best approach to improving the community’s access to affordable, nutritious food.  It’s all part of the Foundation’s first New Leaf Community Challenge, an initiative that is designed to help cultivate a fresh approach to tackling Ottawa’s most pressing needs.

According to recent statistics, more than 75,000 Ottawa residents worry they won’t have enough food to feed themselves or their families due to finances and/or their living situations. Over the last three years, there has been a 12% increase in food bank users – over a third of whom are children. And according to Ottawa Public Health’s “The Price of Eating Well” report, Ottawa seniors receiving Old Age Security and the Guaranteed Income Supplement may be left with only $180 at the end of the month after paying their rent and buying food.

“It’s these kinds of disturbing numbers and trends in our city that we’re hoping to change with this challenge by inspiring and empowering the community to find innovative, sustainable solutions to Ottawa’s most pressing needs,” said Marco Pagani, President & CEO of the Ottawa Community Foundation, “and we feel that helping to provide better access to nutritious, affordable food is definitely the right place to start.”

“Over the years, we’ve provided significant support to a wide variety of important community causes and organizations working to address this critical issue, from the Ottawa Food Bank to the pop-up Good Food Markets, including the one hosting us today” said Marco. “Launching an initiative and grant of this magnitude is the critical next step for the Ottawa Community Foundation, as it gives us an opportunity to provide strategic support at a time when real and lasting solutions are within our grasp.”

Following today’s launch, charitable organizations and partnering groups will have until Sept. 15 to submit a five-page proposal for a project that will create sustainable, systemic change in the area of food security and access to nutritious, affordable food in Ottawa. The top three projects will then be invited to make a presentation to a jury of local leaders at a live community event in the fall where the top-ranked proposal will be announced and awarded $125,000 to deliver the project by the end of 2015.

Established in 1987, the Ottawa Community Foundation is a public, non-profit organization created by and for the people of Ottawa. It connects donors who care with causes that matter and serves as a trusted resource for addressing issues and leveraging opportunities in the community. Priding itself in enabling generous citizens to enhance the quality of life in their community and to achieve their own charitable objectives, the Community Foundation currently manages assets worth over $100-million and has provided more than $70-million in grants to the community since its inception. For more information about the Ottawa Community Foundation, visit www.cfo-fco.ca.

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For further information or to schedule an interview, please contact:

Iona Green
Manager, Marketing and Communications
Ottawa Community Foundation
(B) 613-236-1616 X 232
(C) 613-408-1616
igreen@cfo-fco.ca